With the advent of data and information age, people's lives have quietly entered the peak period of information overload, fragmentation information is also becoming mature. The most common is the LCD display in life. Because of the need of life and entertainment, it has become the "popular" in the market.
In recent years, the LCD display market has become increasingly competitive and the market has been continuously subdivided. To promote LCD display products from single to diversified, personalized changes, in order to stand out in the competition, to win more market share, many screen companies began to introduce some customized, personalized products, services and solutions, etc., in order to more excellence.
This "customized" production can be based on the specific needs of customers, for the design and production of personalized products and services, or even solutions, not only can improve customer satisfaction and loyalty, but also can greatly improve the product And the degree of differentiation of the brand brings a series of competitive advantages to the company. At the same time, the “customized” development path will greatly help screen companies’ ability to innovate products, solve solutions, and communicate with customers.
The Advantages and Disadvantages of the "Customization" Development of the Display Industry
There are many advantages to customization, but there are also disadvantages. In general, “customization” can often bring higher profits to screen companies because of its unique characteristics. However, often high profits also mean high investment. The requirements for products or engineering are generally higher than that of standardization technologies. Service costs are also relatively high.